Librairie Mollat
As is happening in bookstores across the world these days, the employees of the 121-year-old Mollat bookstore in the Bordeaux region of France have a lot of down time. Rather than bemoaning what technology has done to their industry, these very clever folks decided to play with the internet rather than cursing it.
Their very popular Instagram series, Bookface, is the result of hours of free time, a great eye, and some very creative employees. The trompe l’oeil portraits have the dual effect of bringing people to the shop and interesting people in the books they feature. Smart!
All image property of Librairie Mollat.
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My OBT 
April 9, 2017 at 6:10 am
Totally loved reading this!
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April 9, 2017 at 12:08 pm
I’m so glad!
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April 9, 2017 at 7:15 am
This is wonderful! It would for sure make me want to go into this bookstore. Good one, Donna.
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April 9, 2017 at 12:09 pm
Thank you! I was really impressed with how they turned their situation around.
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April 9, 2017 at 9:45 am
That is some awesome creativity. I now want to work there. Kind of reminds me of when I read about the Shakespeare and Co bookstore in Paris….I think the book was called “Time Was Soft There” though I could be wrong.
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April 9, 2017 at 12:18 pm
I hadn’t heard of the book, but I just found it on Amazon. A second-hand copy is on its way to me! Thank you so much for telling me about it. Looks wonderful.
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April 9, 2017 at 12:33 pm
You are welcome. I hope you enjoy it.
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April 9, 2017 at 3:23 pm
Genius!!!!
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April 9, 2017 at 3:46 pm
They really are so clever!
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April 9, 2017 at 4:47 pm
Wonderful! It is such a simple idea but very witty and effective.
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April 9, 2017 at 5:41 pm
It really looks like they have fun.
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April 9, 2017 at 5:52 pm
How could you not have fun working in a book store?
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April 9, 2017 at 7:08 pm
I always thought the same thing. Libraries, too. Saw something on Facebook today that made me laugh: your librarian name is your real name followed by a deep sigh.
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April 9, 2017 at 7:22 pm
Ha ha ha! When we were undergraduates, my husband worked in a bookstore that sold remaindered and slightly damaged books – mainly academic textbooks. He was supremely bored most of the time but got to learn some really arcane stuff from the obscure books.
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April 9, 2017 at 7:40 pm
That sounds very peaceful.
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April 10, 2017 at 5:35 am
Wow…that is so clever. Going back to look at some of those pics again. 🙂
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April 10, 2017 at 7:12 am
Their whole Instagram is full of clever photos. I just pulled out my faves!
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April 10, 2017 at 5:56 pm
🙂
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April 11, 2017 at 2:13 pm
I Love all your posts/your profile. I started my blog a week ago but it’s no where near as good as yours! I was wondering if i could get a shoutout? – Love your biggest fan xxxxxxxxx
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April 11, 2017 at 3:10 pm
I’m so glad you stopped by! I’ll check out your blog when I get home tonight and let you know what I think. Welcome!
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April 11, 2017 at 3:15 pm
Really? Your so kind! This proves that you really are a kind hearted person! I would love it if you DID give me a shouout – but if not then just talking to you has made my day! 🙂
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April 11, 2017 at 3:18 pm
Send me an email at donna@myonebeautifulthing.com. I have a few insider tips I’d like to share.
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April 12, 2017 at 6:37 am
I heard about it recently ! So creative, I love the results !
Thank you for sharing.
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April 12, 2017 at 8:46 am
I spent half a day looking around my office for something like that I could do at work, but spreadsheets don’t make for fun photos…
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April 15, 2017 at 1:32 pm
These are SOOOOO cool! Sharing with my librian daughter-in-law! Plus very timely as it is national library week.
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April 15, 2017 at 3:34 pm
They’re so clever! Makes me want to send them books. Wonder if they do requests…
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April 18, 2017 at 7:23 pm
Really stupid!
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April 18, 2017 at 8:25 pm
I thought they were pretty funny. Can’t make everyone happy.
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April 24, 2017 at 11:22 am
Hats off from a fellow New Yorker for finding this marvelous gem in Bordeaux. I’m going to link to it from the post I published earlier today! Thx!
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April 24, 2017 at 11:42 am
Thank you! I’m frankly amazed that all the remaining New York bookstores haven’t already done it. Cheers!
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