In need of some pride finery? Well, have I got the shop for you! Love on Haight is a San Francisco boutique that sells only rainbow merchandise. Isn’t that the most San Francisco thing you’ve ever heard?

Located on the corner of Haight Street and Masonic Avenue in the heart of the famous Haight-Ashbury district, the shop celebrates the hippie vibe for which the neighborhood is most famous. And they do it with fabulous, girly-girl style.

“Love on Haight is the most magical, rainbow, sparkle-filled shop inside the world. We are dedicated to revitalizing Haight Street, and to bring back the color, creativity, and consciousness that Haight Street is historically known for.”

A portion of the store’s profits goes toward combating the homeless youth crisis in the Haight Ashbury. The nonprofits they support include Taking it to the Streets, Homeless Youth Alliance, and Larkin Youth Services, so you can feel good about buying all those delicious rainbow-hued items.

Go check the colorful darlings at Love on Haight on their website, and on Instagram and Facebook.

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It’s Saturday and love is blooming here @loveonhaight! Stop in and feel the love! #loveonhaight #rainbow #tiedye #family #love #loveistheanswer #lovewins #blossom #flowerpower #groovy #haightashburylife #haightashbury #sanfrancisco #peace #jamminon #gratefuldead #grateful #neverbeafraidtosparkle #withoutloveinthedreamitwillnevercometrue

A post shared by Love on Haight (@loveonhaight) on May 18, 2019 at 8:36am PDT

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Light as a feather and bright as a rainbow! ❤️💛💙💚💜Our store offers the original artwork of over 100+ independent artists. Stop in and check out what’s new!! ❤️💛💜💙💚#loveonhaight #sanfrancisco #warriorwithindesigns #jamminontiedyestudio #jammin #independentartist #artcollective #haightashbury #artistssupportingartists #tiedye #rainbow #feather #dreams #love #believe #believeinyourself #festival #boho #hippie #tiedyetshirt #festivalfashion #gratefuldead #deadandcompany #summertour #tour #lovewins #loveistheanswer #blessed #lovethelifeyoulive #livethelifeyoulove

A post shared by Love on Haight (@loveonhaight) on Jun 12, 2019 at 10:30am PDT

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Help us help the Haight! We are having a fundraiser to help start a free food pantry here on Haight Street. The @flavorbrigade has donated two tubs of dairy free Italian ice to help start off the fundraising! All we are asking is for a $1.00 donation per cup. Give more of you can! Everything helps. Team work makes the dream work!!#loveonhaight #haightashbury #haight #haightstreet #foodpantry #haightashburylife #fundraiser #donate #freepantry #give #grateful #gratefuldead #volunteer #whatwillyouraise #aintnotimetohate #barelytimetowait #helpushelpthehaight

A post shared by Love on Haight (@loveonhaight) on May 11, 2019 at 3:39pm PDT

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And you, of tender years, Can't know the fears that your elders grew by… 🎶🎵🎶🎵🎶 We have rainbows for the whole family here @loveonhaight! #loveonhaight #tiedye #rainbow #haightashbury #hippiefashion #gratefuldead #grateful #love #family #familyvalues #groovy #lovewins #gratefuldeadfamily #peace #dad #kidsfashion #loveistheanswer

A post shared by Love on Haight (@loveonhaight) on Jun 2, 2019 at 3:07pm PDT

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Watch out! Fierce women coming thru and decked out on the most amazing tie dye velvet coats you have ever seen! Made with love for @loveonhaight by @philineofsanfrancisco✨✨✨ #loveonhaight #phileneofsanfrancisco #sanfrancisco #tiedye #fashion #rainbow #hippiefashion #tiedyezach #festivalfashion #fashion #velvet #velvetcoat #bohostyle #boho #crown #burningman #summertour #tour #lovewins #queen #fierce #trippy #groovy #psychedelic #haightashburylife

A post shared by Love on Haight (@loveonhaight) on Jun 8, 2019 at 5:17am PDT