Today, we’re meeting Zuzu, a little crab on a big mission to fight ocean plastic pollution and ultimately end plastic waste. According to SC Johnson, every year, 14 million tons of plastic end up in the ocean, threatening not just our oceans and sea life, but also human health and ultimately the future of our planet.​
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Although many Americans sort and recycle their plastics, I am appalled to report that only 9% of those materials are actually recycled and given a new use. The remaining 91% end up back in our landfills and littering our natural spaces. SC Johnson has sponsored a petition asking policymakers to take action to fix the U.S.’s flawed recycling system, “encouraging federal solutions to address the plastic waste crisis and strengthen recycling systems in order to build a more sustainable future.​”

You can learn more about what you can do to help on the Join Zuzu website and on Instagram.