Best tagline of the year: “Freak out your mom . . . temporarily.”
These literary (temporary) tattoos by Litographs are one of my favorite discoveries. The company worked with a Hollywood effects studio to give their temporary works of art a permanent look. Not only are they super smart and commitment free, their price point is also totally lovable. Each comes as a set of two for $5. What’s not to love?
And in addition to the adorable catalog of literary tattoos (and t-shirts and posters and tote bags) they sell, they have a big, BIG idea, which they put out on Kickstarter. They broke Lewis Carroll’s iconic books, “Alice’s Adventures in Wonderland” and “Through the Looking Glass” into 5,258 tattoos. Each of the first 5,258 Kickstarter backers received one of the phrases and were tasked with applying the tattoo and taking a picture of it. Their aim is to create the longest tattoo chain in history. When it’s done, they’re going to print the photos in order. Such a great concept!
As much as I love their temporary tattoos, when I started to look at their t-shirts, I fell even harder for this creative company. I think it’s so interesting that their tattoos are textual while their shirts, which medium I would have expected to be more conducive to text-based designs, are instead graphic representations of the books they represent. However, if you look closely at the graphics, they’re composed entirely of excerpts of the books they represent. Remarkably smart design! I’ve included a few of those below as well.